KPI Notation
Prefixes: Units on Variable Type
Usually, the units are clear from context. If not we can use the following abbreviations for clarity. But we can also prefix \(\%\) and \(\Delta\) :
| Meaning | Abbreviation | Example |
|---|---|---|
| Number of | \(\#\) | \(\#{Pageviews}\) |
| Money amount | \(\$\) | \(\${R}\) |
| Percent | \(\%\) | \(\%ROE\) |
| Delta (difference over time) | \(\Delta\) | \(\Delta R\) |
| Average | \(\varnothing\) | \(\varnothing INV\) |
Suffixes: Time Windows
Time Windows for Flow Variables
For Flow Variables, a time refers to a time window, and not to a point in time as for Stock Variables.
Whether the above subscript refers to a point in time or to a window is usually clear from the context. However, sometimes we want to clarify the time window of a flow variable. We do this with a suffixed time window designation:
| Time Window | Notation | Example |
|---|---|---|
| per year (per annum) | \(\text{p.a.}\) | \(\#\,New Joiners\,\text{p.a.}\) |
| per month | \(\text{p.M.}\) | \(R\,\text{p.M.}\) |
| per week | \(\text{p.w.}\) | \(\#\,{Storypoints}\,\text{p.w.}\) |
| per day | \(\text{p.d.}\) | \(\#\,{Pageviews}\,\text{p.d.}\) |
| per hour | \(\text{p.h.}\) | \(\#\, {Pieces}\,\text{p.h.}\) |
Superscripts: Variable Specification
If a variable needs a specification or a detailed definition, we use a superscript:
- \(C^{delivery}\): Delivery Costs
- \(M^{net}\): Net Margin
- \(P^{cost}\): Cost Price
Exceptions to these rules are definitions that are commonly used, especially accounting terms such as e.g.
- \(EBIT\) Earnings before Interest and Taxes (and not \(E^{BIT}\))
- \(COS\) for Cost of Sales (not \(C^{OS}\))
Subscripts: Indices
With a subscript index, we clarify the Dimension of a variable. Indices are always a single, lower case letter.
For example:
- \(C^{Production}_{p}\): Production cost of product \(p\).
- \(M_{c}\): Margin of the channel \(c\).
If a variable can be indexed by multiple dimensions, we separate by comma:
- \(M_{p,c}\): Margin of product \(p\) on channel \(c\).
The following indices are commonly used:
| Index | Variable | Example |
|---|---|---|
| p | product | \(P_p\): Price \(P\) of product \(p\) |
| c | channel | \(M_{c}\) |
| o | order | \(P^{cost}_{o}\): The cost price of order \(o\) |
| l | order line | \(M_{l}\): Margin of order line \(l\) |
| d | division | \(FTE_d\): Headcount in division \(d\) |
| k | customer | \(AR_k\): unpaid invoices for customer \(k\) |
| s | supplier | \(P_{l,p}\): price of supplier \(l\) for product \(p\) |
| t | time | \(R_t\): revenues in period \(t\) |